Capturing the Charm of Salem Green Estates: A Drone’s Eye View
I was recently contacted to shoot a 60-second video for Harmony Communities' Salem Green Estates, a peaceful 55+ community in NE Salem. The team found me through Bark.com and requested drone footage highlighting the beautiful neighborhood. My first visit was in late...
What I’ve Learned from Two Months of Flying a Drone
It's been over two years since I launched Salem Realty Media in the Spring of 2022. It's been a fun ride! As an aside, I run another business, TradeshowGuy Exhibits, but that's another story. But I mention it because it's significant to how I approach running Salem...
House Prep List for Aerial Photography
Shooting a house from the air opens up myriad possibilities to showcase its strengths, from its location in relation to its surroundings to its size and overall layout. However, it also opens up possibilities to showcase its weaknesses, especially if the house is not...
Elevating Your Listings: The Power of Aerial Photography in Real Estate
In today's competitive real estate market, standing out is not just an advantage; it’s a necessity. Aerial photography has soared in popularity, offering a distinct perspective that can significantly elevate your property listings. Here’s how to harness the power of...
Innovative Real Estate Marketing: Capturing Buyers’ Attention in a Digital Age
You can do dozens of things to create a buzz for a new listing: social media, staging (virtual or physical), professional photography and videography, and more. We recently sat down with Molly Edwards of HomeSmart and quizzed her on how she uses a cohort of...
Photography Rights for Real Estate Agents: Navigating Licensing and Ownership
Navigating the Nuances of Licensing vs. Ownership Navigating the world of real estate photography can be a complex yet essential part of a real estate agent's toolkit. Understanding the nuances of photography rights for real estate agents is fundamental,...
Another 7 Social Media Real Estate Video Tips for Engaging Content
How do you stand out in a crowded social media space? By being consistent and by creating engaging and informative content. Here are seven social media real estate video tips that can help you connect with potential buyers and offer them valuable insights: ...
7 Social Media Video Ideas for Real Estate Success
In the dynamic world of real estate, leveraging social media for marketing is not just beneficial; it's essential. Here are seven innovative video ideas to engage your audience, enhance your brand, and showcase your expertise. 1. Home Buying Masterclass Take your...
Hearing From a Top Selling Real Estate Agent: Their Secrets for Success
What would a high producer have to say about success? Let’s say you’ve been invited to a presentation along with 99 other local real estate agents, and the speaker is someone that you’ve admired for year for their ability to garner more listings and their success in...
Real Estate Photography: The Tale of Two Stages – Professional vs. Virtual Staging
In the world of real estate, first impressions are not just important; they are everything. How a property is presented can significantly influence a buyer's perception and decision. This brings us to a crucial crossroads: should one opt for professional staging or...